But the Safety Director for TDIndustries also knew that unstructured data and its partner, artificial intelligence, was the next frontier for safety and that’s where he wanted to be.
When TD began considering a new safety technology platform, the nationally ranked specialty contractor had already cultivated an award-winning safety culture and an incident rate well below the industry average. But the data was showing the same things year after year and Dabbs wanted to get a better understanding of what was happening in the field.
Intrigued by SmartTagIt’s intuitive workflows that simplify (and at times even eliminate) processes, Dabbs was interested in using AI and machine learning to automate the routine in order to free his team to drive innovation in the field.
The results were astonishing: in 2020, TD is on track to capture more than 155,000 safety processes in the app, up from 12,000 in the year prior. In 2021, they are shooting for 250,000.
Breakthrough change. The sheer amount of data gave Dabbs and his team unprecedented access to the actions and behaviors of TD Partners and safety leaders in the field. This two-way communication has flagged trends while also giving users a voice. In its first year after adopting SmartTagIt, TD’s incident rates dropped dramatically. For its second year? They’re dropping even further. “So many companies talk about ‘safety why’ but few of them talk about ‘safety how.’ We’re trying to give them safety how. We’ve just scratched the surface of where we’re going,” says Dabbs.
Download the full case study to learn how TD is using SmartTagIt to free its frontline leaders to go wider and deeper in their safety program.